Story: Minecraft’s First-Ever AR Mobile Game Comes to Life in New York City, London, and Sydney
Minecraft Earth, the new augmented reality mobile game, is celebrating its release rollout with a one-of-a-kind experience that brings the game to life. “Mobs in the Park” are hitting the streets of New York City, London and Sydney with pop-up events featuring a customized adventure with life-sized statues where players can get their hands on exclusive access to the all-new Jolly Llama mob, in-game, before it’s globally available in December.
Minecraft Earth is a free-to-play augmented reality game for mobile that brings the creative nature of Minecraft to the real world. The early access version is now available in the United States, United Kingdom, Canada, South Korea, Philippines, Sweden, Mexico, Australia, New Zealand and Iceland.
The pop-up events will be at Hudson Yards, New York City, The Queen’s Walk, London, and Campbell’s Cove in Sydney for three consecutive weekends (November 16-December 1).
Shows:
- Shots of New York, London, and Sydney Minecraft Earth pop-up events
- Gameplay footage
Soundbites include:
- Jesse Merriam – Executive Producer, Minecraft Earth
- Tiffany Garcia - @iHasCupquake, Influencer
- Spencer Diamond – Minecraft player
- Dalen Murray-Wang – Minecraft player
- Violet Aldrich – Minecraft player
- Charles Batchelor - @GrianMC, Influencer
Other:
Source: Xbox
Location: New York, London, Sydney
Rights Free - Access All - Including Archive
Minecraft Earth’s “Mobs in the Park!” Global Event
video
2019/11/22
16x9
video/mp4
673908
Natural sound and English speech
Xbox
New York, London, Sydney
ACCESS ALL
NONE
Minecraft Earth’s “Mobs in the Park” Gives Players Exclusive Access to New Jolly Llama Character
Expected Nov 22nd 2019 Approx. 00:30 GMT
Minecraft Earth’s “Mobs in the Park” Gives Players Exclusive Access to New Jolly Llama Character
Minecraft Earth’s “Mobs in the Park!” New York Event
Minecraft Earth’s “Mobs in the Park!” New York Event
Minecraft Earth’s “Mobs in the Park!” New York Event
Minecraft Earth’s “Mobs in the Park!” New York Event
Minecraft Earth’s “Mobs in the Park!” New York Event
Minecraft Earth’s “Mobs in the Park!” London Event
Minecraft Earth’s “Mobs in the Park!” London Event