Search results for "Ogilvy Japan"
Agency of the Year 2023 shortlist: Japan / Korea
See the shortlist for the Japan and Korea categories in the 2023 Campaign Asia-Pacific Agency of the Year awards.
Agency of the Year 2023 winners: Japan/Korea
See the complete winner list for the Japan/Korea region in the 2023 Campaign Asia-Pacific Agency of the Year awards.
Agency Report Card 2023: Ogilvy
In 2023, Ogilvy elevated Asian creativity to the global and regional stages, but a bevy of leadership changes could lead to an unpredictable period ahead.
Is KFC set to part with Ogilvy India?
EXCLUSIVE: First reported to be on the lookout for a new creative agency in February this year, Campaign now understands that KFC's pitch is well underway.
'The lack of female leadership in Japan is undeniable': McCann's Ji Watson
As part of our International Women’s Day 2024 coverage, we speak to the CEO of McCann Worldgroup Japan who opens up about her sometimes-arduous journey to becoming a senior leader in a male-dominated market.
Ogilvy elevates Kent Wertime to oversee experience unit under Ogilvy One brand
EXCLUSIVE: Wertime will lead the new global division alongside his dual role as co-CEO of Ogilvy APAC.
Anurag Agnihotri elevated at Ogilvy to CCO
Agnihotri was the managing partner of creative for West India at Ogilvy.
Accenture Song and TBWA stand out in Japan/Korea AOY Awards
TBWA Hakuhodo is crowned top creative agency in Japan, while Ogilvy takes the same title in Korea. But Accenture Song nets the most Golds overall.
The rise of indies amid Japan's advertising oligopoly
Amid the vast expanse of Japan's advertising landscape dominated by giants like Dentsu, Hakuhodo and ADK, independents are mushrooming. These David-like contenders may lack the colossal budgets of their Goliath counterparts, but they wield a different kind of power—one fueled by strategy, resilience, and agility.
Safari and McCann Japan give vintage clothing a storied past
A new social commerce platform aims to help pass on pre-loved treasured clothing to the next fashion generation in a meaningful way.
Amid the flood of agency mergers, Ogilvy One is a raft
As personalised comms expand, the industry needs Ogilvy One’s creativity-led one-to-one approach more than it did in 2017.
Japan Airlines crash: What the major players are saying
Organizations including Airbus are making statements as Japanese authorities investigate the fatal runway crash.
How Ogilvy DC helped the Japanese embassy answer the Super Bowl’s most ‘pressing question’
Will Taylor Swift make it to the Super Bowl on time? The embassy penned a witty — and reassuring — response.
Canva makes an unbelievably good presentation...and brand film in Japan
The work from UltraSuperNew taps iconic Japanese actors Takeshi Kitano and Gekidan Hitori in an suspenseful, funny and memorable hit that reinforces how Canva allows one to take care of business on their own.
BCW merges with Ogilvy and H+K in Japan
The new entity will serve as a one-stop shop for WPP network clients in Japan.
Osaka World Expo 2025: How to win influence with key economic drivers in Japan
With only a year to go, Meghan Barstow of Edelman shares five key takeaways on the payoff for countries and global brands that show up well in Osaka.
Agency of the Year 2022 winners: Japan/Korea
See the complete winner list for the Japan/Korea region in the 2022 Campaign Asia-Pacific Agency of the Year awards.
Caregiving and familial aid in Japan: ‘An inevitable and distinctly human need’
As Japan faces an ageing population and dwindling workforce, we hear from leaders at EssenceMediacom Japan and Uber Japan about why generational diversity, gender diversity, and familial aid are the way forward for a more compassionate workplace.
Ogilvy finds humour in a nation’s quirks for new AAMI spot
AAMI's latest campaign celebrates the unique aspects and hurdles of the land down under, set against the prose of iconic Aussie poem ‘My Country’.
Ogilvy names global and EMEA president for integrated comms
Ogilvy PR has promoted Matt Buchanan to the new global and EMEA president role for integrated communications.
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